A shop that gets the same questions
Delivery times, returns, sizes. The chat answers from your shipping page and can suggest products from your catalogue with the price and a link.
AI help chat
An AI chat that answers from your own pages
Add one line of code. The chat reads your pages and the notes you write, answers visitors in their language, and when the answer is not there it says so and offers to pass the question to you.
Free: 100 answers a month.
Example conversation
AI chat
How long is shipping to Chicago?
2–3 business days. Shipping is free over $50.
Shipping & returns →
Shipping & returns →
Try it on your own site
Enter your site's address. The demo reads your site's public pages and answers your questions from them, the way the chat would on your site.
The demo reads up to 500 public pages of the site you enter, answers 3 questions from them, and deletes the pages and the conversation within two hours.
Reading your site…
Read {pages} of {host}. Ask up to 3 questions. Everything is deleted within two hours.
Read {pages} of {host} so far, still reading the rest. Questions about the pages already read work now.
You can ask, for example:
Enter your site's address, like example.com.
You have tried 3 sites today. Come back tomorrow, or create a bot in the dashboard.
The demo is busy today. Try again tomorrow.
Please confirm you are human, then try again.
We could not read any page of that site. Check the address, and that the site is public.
Too many requests. Wait a minute and try again.
The demo is not available right now.
Something went wrong. Please try again.
The demo only works on formgong.com.
Something went wrong. Please try again.
That was the last of 3 questions. Create a bot in the dashboard to keep going.
Sources:
The pages the demo read do not answer this, so the chat says so instead of guessing. On your site, “Talk to a human” would send the question to you.
What kind of site needs it?
A service business
Opening hours, prices, what to bring. When someone wants a person, the conversation reaches you by email or in Telegram.
A product with help pages
The chat reads your help pages and shows which page each answer came from.
How does the chat learn my site?
01
Add your site
Give the chat your site's address. It reads your pages, and you can paste extra notes for what is not on them.
02
Paste one line
One script tag on your site. It loads after your page, so the site stays fast.
03
Choose where questions go
Pick a Formgong form for the conversations the chat cannot answer. They arrive like any lead: in the inbox, by email and in Telegram.
What happens when it doesn't know the answer?
Answers only from your content
It answers from your pages and notes and does not guess. When the answer is not there, it says it does not know.
Learn more: Answers only from your contentTalk to a human
A visitor can send the conversation to you at any point. It lands in the form you chose, so you get it by email or in Telegram.
Product suggestions for shops
Import your catalogue from Shopify, a product feed or a CSV, and the chat suggests products with the price, a photo and a link.
The visitor's language
It answers in the language the visitor writes in.
Light on your page
A small loader waits until your page has loaded. The chat itself loads on the first click.
Questions it could not answer
Your dashboard lists them for the last 30 days, so you know which page or note to add.
Learn more: Questions it could not answerWhere it works
Any site where you can add a script tag:
What it costs
The chat is priced by answers, apart from the plan for forms and reviews.
Free includes 100 answers a month. Paid packs add 1,000 answers a month each, up to 3 bots and no “Formgong” link.
| Answers a month | Price a month | Per 1,000 answers |
|---|---|---|
| 1,000 | $9 | $9 |
| 3,000 | $19 | $6.33 |
| 5,000 | $29 | $5.80 |
| 10,000 | $49 | $4.90 |
| 25,000 | $99 | $3.96 |
| 50,000 | $179 | $3.58 |
Chatbot or live chat?
Questions
Will it make things up?
It answers only from your pages and the notes you add. If the answer is not there, it says it does not know and offers to pass the question to you.
Where do the questions it cannot answer go?
To the Formgong form you choose, so they reach your inbox, email and Telegram like any lead. Without a form, they go to your account email.
How many answers are free?
100 answers a month on the free plan, with a small Formgong link. Each paid pack adds 1,000 answers a month and removes the link.
Where is the chat data kept?
Conversations are kept for 30 days. The AI model runs on Cloudflare Workers AI, which may process the question outside the EU. Form submissions, including handed-over conversations, are stored in the EU.
Can I have more than one chat?
The free plan has one bot. With a paid pack you can have up to three, for example one per site.
Guides
Also in your account: forms and reviews
A question the chat cannot answer becomes a lead in your Formgong inbox. After the job is done, you can ask that customer for a review.
Forms
Every submission from your site goes to Telegram or email, with spam protection. No backend to run.
Learn more: FormsReviews
Collect customer reviews, approve them and show the stars on your site or on each product page.
Learn more: Reviews